The last 15 months has witnessed a dramtic surge in the topic of law firm pricing: more events, more stories, more jobs. The events (see my EVENTS page) and stories (see my ARTICLES page) are fairly easy to identify. The jobs, however, are a bit more elusive, as pricing professionals have been a rather exclusive club. […]

In my latest writing – ”Driving Revenue: Value, Value Propositions and Value-Based Pricing” (ALA Legal Management, March 2013) — I offer a basic outline for defining value, communicating value and pricing value. Part One, Defining Value, was posted on March 5. Part Two, Communicating Value, was posted on March 12. Here is Part Three: Pricing Value.