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	<title>Cost Archives : Law Firm Pricing</title>
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	<title>Cost Archives : Law Firm Pricing</title>
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		<title>It&#8217;s All About Value</title>
		<link>https://lawfirmpricing.com/2015/07/31/its-all-about-value/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=its-all-about-value</link>
		
		<dc:creator><![CDATA[Patrick Johansen, CPP]]></dc:creator>
		<pubDate>Fri, 31 Jul 2015 21:38:44 +0000</pubDate>
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		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Competitive Intelligence]]></category>
		<category><![CDATA[Cost]]></category>
		<category><![CDATA[Value]]></category>
		<category><![CDATA[Value Propositions]]></category>
		<guid isPermaLink="false">http://www.patrickonpricing.com/?p=1724</guid>

					<description><![CDATA[<p>“Every client wants lower fees; no client wants lower value.” Ten simple words encapsulate a law firm’s true business objective: offering value. To be successful, law firms must look past marketing campaigns, business development initiative, and even pricing strategies to get at the heart of their business model: value. TWO VALUES, ONE FORMULA If “value [&#8230;]</p>
<p>The post <a href="https://lawfirmpricing.com/2015/07/31/its-all-about-value/">It&#8217;s All About Value</a> appeared first on <a href="https://lawfirmpricing.com">Law Firm Pricing</a>.</p>
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		<title>Driving Revenue, Part 1: Defining Value</title>
		<link>https://lawfirmpricing.com/2013/03/05/driving-revenue-1-value/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=driving-revenue-1-value</link>
		
		<dc:creator><![CDATA[Patrick Johansen, CPP]]></dc:creator>
		<pubDate>Tue, 05 Mar 2013 14:33:02 +0000</pubDate>
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		<category><![CDATA[Benefits]]></category>
		<category><![CDATA[Clients]]></category>
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		<category><![CDATA[Cost]]></category>
		<category><![CDATA[Differentiation]]></category>
		<category><![CDATA[Value]]></category>
		<guid isPermaLink="false">http://www.patrickonpricing.com/?p=298</guid>

					<description><![CDATA[<p>Because they do not have tangible products, law firms must rely on creating relationships with propective clients that provide individual attorneys with the opportunity to showcase the firm's value. In my latest writing -- "Driving Revenue: Value, Value Propositions and Value-Based Pricing" (ALA Legal Management, March 2013) -- I offer a basic outline for defining value, communicating value and pricing value. Here is Part One:  MORE</p>
<p>The post <a href="https://lawfirmpricing.com/2013/03/05/driving-revenue-1-value/">Driving Revenue, Part 1: Defining Value</a> appeared first on <a href="https://lawfirmpricing.com">Law Firm Pricing</a>.</p>
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